@import url("https://fonts.googleapis.com/css2?family=DM+Mono:wght@400;500&family=DM+Serif+Display:ital@0;1&family=Inter:wght@400;500;600;700;800&display=swap");

@font-face {
  font-family: "CompacioFA";
  src: url("YekanBakhRegular.otf") format("opentype");
  font-weight: 400;
  font-display: swap;
}

@font-face {
  font-family: "CompacioFA";
  src: url("YekanBakhBold.otf") format("opentype");
  font-weight: 700 900;
  font-display: swap;
}

:root {
  --paper: #f3efe6;
  --paper-deep: #e7ddcf;
  --ink: #151412;
  --ink-soft: #4d4943;
  --muted: #706a61;
  --line: rgba(21,20,18,.22);
  --hairline: rgba(21,20,18,.13);
  --rust: #b64f2d;
  --rust-deep: #87371f;
  --signal: #efb321;
  --white: #fff;
  --ff-fa: "CompacioFA", Tahoma, sans-serif;
  --ff-en-body: Inter, ui-sans-serif, system-ui, -apple-system, "Segoe UI", sans-serif;
  --ff-en-display: "DM Serif Display", Georgia, serif;
  --ff-en-mono: "DM Mono", "Courier New", monospace;
  --container: 1180px;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body.theme-navy {
  margin: 0;
  color: var(--ink);
  background-color: var(--paper);
  background-image:
    linear-gradient(var(--hairline) 1px, transparent 1px),
    linear-gradient(90deg, var(--hairline) 1px, transparent 1px),
    repeating-linear-gradient(135deg, transparent 0 38px, rgba(182,79,45,.045) 38px 39px);
  background-size: 56px 56px, 56px 56px, auto;
  font-family: var(--ff-fa);
  line-height: 1.85;
  -webkit-font-smoothing: antialiased;
}
html[lang="en"] body.theme-navy { font-family: var(--ff-en-body); line-height: 1.65; }
html[lang="en"] .brand-logo,
html[lang="en"] .article-hero h1,
html[lang="en"] .article-body h2,
html[lang="en"] .article-body h3,
html[lang="en"] .article-cta h2 { font-family: var(--ff-en-display); font-weight: 400; }
html[lang="en"] .eyebrow,
html[lang="en"] .kw-chip,
html[lang="en"] .expertise-card b,
html[lang="en"] .deliverable-item > b,
html[lang="en"] .article-hero::before,
html[lang="en"] .article-body::before { font-family: var(--ff-en-mono); font-weight: 500; }
body.theme-navy::before {
  content: "";
  position: fixed;
  inset: 0;
  z-index: -1;
  opacity: .19;
  pointer-events: none;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='180' height='180' viewBox='0 0 180 180'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='3' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)' opacity='.22'/%3E%3C/svg%3E");
}
a { color: inherit; text-decoration: none; }
.skip-link { position: fixed; z-index: 1000; inset: 12px auto auto 12px; padding: 10px 14px; color: var(--paper); background: var(--ink); transform: translateY(-160%); transition: transform 140ms ease-out; }
.skip-link:focus { transform: translateY(0); }
a:focus-visible, button:focus-visible, input:focus-visible, textarea:focus-visible { outline: 3px solid var(--signal); outline-offset: 4px; }
.wrap { width: min(var(--container), calc(100% - 40px)); margin-inline: auto; }

.nav {
  position: sticky;
  inset-block-start: 0;
  z-index: 50;
  background: rgba(243,239,230,.94);
  border-block-start: 6px solid var(--ink);
  border-block-end: 1px solid var(--hairline);
  backdrop-filter: blur(12px);
}
.nav-inner { min-height: 90px; display: flex; align-items: center; justify-content: space-between; gap: 24px; }
.brand-logo { display: inline-flex; align-items: center; direction: ltr; font: 900 1.5rem/1 var(--ff-en-display); }
.c-glyph { width: 56px; height: 56px; }
.brand-word { margin-inline-start: -9px; }
.nav-links { display: flex; align-items: center; flex-wrap: wrap; gap: 20px; font-weight: 700; }
.nav-links > a:not(.btn) { position: relative; }
.nav-links > a:not(.btn)::after { content: ""; position: absolute; inset: auto 0 -8px; height: 3px; background: var(--rust); transform: scaleX(0); transition: transform 160ms ease-out; }
.nav-links > a:not(.btn):hover::after { transform: scaleX(1); }
.btn { min-height: 48px; padding: 11px 18px; display: inline-flex; align-items: center; justify-content: center; border: 1px solid var(--ink); font: inherit; font-weight: 800; }
.btn-dark { color: var(--paper); background: var(--ink); }
.btn-coral { color: var(--paper); background: var(--rust); }
.btn:hover { color: var(--ink); background: var(--signal); transform: translateY(-2px); }
.lang-switch { padding: 6px 10px; border: 1px solid var(--ink); font-family: var(--ff-en-body); }

.article-shell { position: relative; overflow: hidden; }
.article-shell::before { content: "+"; position: absolute; inset: 150px 5% auto auto; color: var(--rust); font: 400 2rem/1 Arial, sans-serif; }
.article-shell::after { content: ""; position: absolute; width: 640px; height: 640px; inset: 90px auto auto -330px; border: 1px solid var(--line); border-radius: 50%; box-shadow: 55px 0 0 -54px var(--line), 110px 0 0 -109px var(--line); pointer-events: none; }
.article-hero { position: relative; padding: clamp(80px, 10vw, 150px) clamp(26px, 6vw, 90px) clamp(60px, 8vw, 110px); border-inline: 1px solid var(--hairline); border-block-end: 1px solid var(--ink); overflow: hidden; }
.article-hero::after { content: ""; position: absolute; width: 66px; height: 7px; inset: auto auto 42px 5%; background: var(--rust); }
.crumb { margin-block-end: 28px; color: var(--muted); font-weight: 700; }
.article-hero h1 { max-width: 15ch; margin: 0; font-size: clamp(3.7rem, 8vw, 8.5rem); line-height: .98; font-weight: 900; letter-spacing: -.07em; text-wrap: balance; }
html[lang="en"] .article-hero h1 { font-family: var(--ff-en-display); font-size: clamp(3.5rem, 7.5vw, 8rem); text-transform: uppercase; letter-spacing: -.06em; }
.lede { max-width: 720px; margin: 28px 0 0; font-size: clamp(1.15rem, 1.8vw, 1.55rem); text-wrap: pretty; }
.kw-chip-row { margin-block-start: 34px; display: flex; flex-wrap: wrap; gap: 8px; }
.kw-chip { padding: 7px 11px; color: var(--paper); background: var(--ink); font: 800 .72rem/1.3 var(--ff-en-body); letter-spacing: .04em; }

.article-body { position: relative; max-width: 850px; margin: 0 auto; padding: clamp(60px, 8vw, 110px) 0; font-size: 1.08rem; }
.article-body::before { content: "01 / COMPACIO"; position: absolute; inset: 34px auto auto 0; color: var(--rust); font: 800 .72rem/1 var(--ff-en-body); letter-spacing: .14em; }
.article-body h2 { margin: 64px 0 22px; font-size: clamp(2rem, 4vw, 4rem); line-height: 1.08; letter-spacing: -.055em; }
.article-body p, .article-body li { overflow-wrap: break-word; }
.article-body a { color: var(--rust-deep); text-decoration: underline; text-underline-offset: 4px; }
.article-body li { margin-block: 10px; }
.services-money-grid, .insights-grid, .insights-index-grid { display: grid; grid-template-columns: repeat(2, 1fr); border-block-start: 1px solid var(--ink); border-inline-start: 1px solid var(--ink); }
.a-service-card, .insight-card { position: relative; min-height: 280px; padding: 30px; display: flex; flex-direction: column; justify-content: flex-end; border-inline-end: 1px solid var(--ink); border-block-end: 1px solid var(--ink); text-decoration: none !important; overflow: hidden; transition: transform 180ms ease-out, color 180ms ease-out, background 180ms ease-out; }
.a-service-card::after, .insight-card::after { content: "+"; position: absolute; inset: 22px auto auto 24px; font: 400 1.7rem/1 Arial, sans-serif; }
.a-service-card:hover, .insight-card:hover { z-index: 2; color: var(--paper); background: var(--rust); transform: translateY(-5px); }
.kicker, .insight-kicker { position: absolute; inset: 22px 24px auto auto; color: var(--rust); font: 800 .72rem/1 var(--ff-en-body); letter-spacing: .12em; text-transform: uppercase; }
.a-service-card:hover .kicker, .insight-card:hover .insight-kicker { color: var(--signal); }
.a-service-card h3, .insight-card h3 { margin: 0 0 12px; font-size: clamp(1.55rem, 2.6vw, 2.65rem); line-height: 1.15; letter-spacing: -.045em; }
.a-service-card p, .insight-card p { margin: 0; color: var(--ink-soft); }
.a-service-card:hover p, .insight-card:hover p { color: rgba(243,239,230,.8); }
.insight-meta { color: var(--muted); font-size: .82rem; }
.money-inline-cta, .related-links, .faq-block { margin-block: 48px; padding: 28px; border: 1px solid var(--ink); background: rgba(243,239,230,.72); }
.related-links ul { margin: 0; padding-inline-start: 22px; }
.faq-block details { padding-block: 18px; border-block-end: 1px solid var(--hairline); }
.faq-block summary { cursor: pointer; font-weight: 800; }
.article-cta { position: relative; margin-block: 0 clamp(70px, 9vw, 130px); padding: clamp(38px, 6vw, 75px); color: var(--paper); background: var(--ink); border-inline-start: 14px solid var(--signal); overflow: hidden; }
.article-cta::after { content: "C"; position: absolute; inset: -120px auto auto -20px; color: rgba(243,239,230,.04); font: 900 340px/.9 Arial, sans-serif; }
.article-cta > * { position: relative; z-index: 1; }
.article-cta h2 { max-width: 18ch; margin: 0; font-size: clamp(2.4rem, 5vw, 5.4rem); line-height: 1; letter-spacing: -.06em; }
.article-cta p { max-width: 65ch; }

/* Dedicated service pages */
.service-page .article-hero { min-height: 620px; display: grid; align-content: end; }
.service-page .article-hero::before { content: attr(data-service-code); position: absolute; inset: 32px 38px auto auto; color: var(--rust); font: 800 .72rem/1 var(--ff-en-body); letter-spacing: .16em; }
.service-page .article-hero h1 { max-width: 12ch; }
.service-page .article-body { max-width: none; }
.value-thesis { margin-block: 10px 70px; display: grid; grid-template-columns: minmax(0, 1.15fr) minmax(280px, .85fr); border: 1px solid var(--ink); }
.value-thesis > div { padding: clamp(28px, 5vw, 64px); }
.value-thesis > div + div { color: var(--paper); background: var(--ink); }
.eyebrow { margin: 0 0 14px; color: var(--rust); font: 800 .72rem/1.2 var(--ff-en-body); letter-spacing: .14em; text-transform: uppercase; }
.value-thesis h2 { margin: 0 0 20px; font-size: clamp(2.2rem, 5vw, 5.6rem); line-height: 1; letter-spacing: -.06em; text-wrap: balance; }
.value-thesis p { max-width: 58ch; margin: 0; line-height: 1.75; }
.value-thesis strong { color: var(--signal); }
.expertise-grid { margin-block: 70px; display: grid; grid-template-columns: repeat(3, 1fr); border-block-start: 1px solid var(--ink); border-inline-start: 1px solid var(--ink); }
.expertise-card { min-height: 330px; padding: 30px; border-inline-end: 1px solid var(--ink); border-block-end: 1px solid var(--ink); }
.expertise-card b { display: block; margin-block-end: 72px; color: var(--rust); font: 800 .74rem/1 var(--ff-en-body); letter-spacing: .12em; }
.expertise-card h3 { margin: 0 0 14px; font-size: clamp(1.6rem, 2.4vw, 2.55rem); line-height: 1.12; letter-spacing: -.045em; }
.expertise-card p { margin: 0; color: var(--ink-soft); line-height: 1.65; }
.deliverables { margin-block: 70px; display: grid; grid-template-columns: .72fr 1.28fr; gap: clamp(36px, 7vw, 100px); align-items: start; }
.deliverables h2 { position: sticky; top: 130px; margin: 0; font-size: clamp(2.6rem, 5vw, 5.8rem); line-height: 1; letter-spacing: -.06em; }
.deliverable-list { border-block-start: 1px solid var(--ink); }
.deliverable-item { display: grid; grid-template-columns: 50px 1fr; gap: 20px; padding-block: 24px; border-block-end: 1px solid var(--hairline); }
.deliverable-item b { color: var(--rust); font: 800 .76rem/1.4 var(--ff-en-body); }
.deliverable-item h3 { margin: 0 0 8px; font-size: 1.35rem; }
.deliverable-item p { margin: 0; color: var(--ink-soft); }
.metric-band { margin-block: 70px; padding: clamp(32px, 5vw, 64px); color: var(--paper); background: var(--ink); }
.metric-band h2 { margin: 0 0 36px; font-size: clamp(2.3rem, 5vw, 5rem); line-height: 1; letter-spacing: -.055em; }
.metric-grid { display: grid; grid-template-columns: repeat(4, 1fr); border-block-start: 1px solid rgba(243,239,230,.35); border-inline-start: 1px solid rgba(243,239,230,.35); }
.metric { min-height: 150px; padding: 24px; border-inline-end: 1px solid rgba(243,239,230,.35); border-block-end: 1px solid rgba(243,239,230,.35); }
.metric b { display: block; color: var(--signal); font: 900 clamp(1.5rem, 2.6vw, 2.7rem)/1 var(--ff-en-display); }
.metric span { display: block; margin-block-start: 10px; color: rgba(243,239,230,.78); line-height: 1.5; }
.service-fit { margin-block: 70px; padding: clamp(30px, 5vw, 60px); border: 1px solid var(--ink); background: rgba(243,239,230,.72); }
.service-fit h2 { margin: 0 0 26px; font-size: clamp(2rem, 4vw, 4.4rem); line-height: 1.05; }
.service-fit ul { margin: 0; padding-inline-start: 24px; columns: 2; column-gap: 60px; }
.service-fit li { margin-block: 13px; break-inside: avoid; }
.service-next { display: flex; justify-content: space-between; gap: 22px; flex-wrap: wrap; margin-block: 60px; padding-block: 28px; border-block: 1px solid var(--ink); }
.service-next a { font-weight: 800; }

footer { padding-block: 38px; color: var(--paper); background: var(--ink); }
.footer-inner { display: flex; justify-content: space-between; gap: 24px; flex-wrap: wrap; }
.footer-inner a:hover { color: var(--signal); }

:where(#strategy, #digital-experience, #content-seo, #acquisition, #crm) { scroll-margin-top: 125px; }

@media (max-width: 760px) {
  body.theme-navy { background-size: 36px 36px; }
  .nav { position: relative; }
  .nav-inner { min-height: 76px; }
  .nav-links .hide-sm { display: none; }
  .brand-logo { font-size: 1.3rem; }
  .c-glyph { width: 48px; height: 48px; }
  .article-hero { padding-inline: 22px; }
  .article-hero h1 { font-size: clamp(3rem, 15vw, 5.5rem); }
  .article-body { padding-inline: 4px; }
  .services-money-grid, .insights-grid, .insights-index-grid { grid-template-columns: 1fr; }
  .a-service-card, .insight-card { min-height: 240px; }
  .service-page .article-hero { min-height: 520px; }
  .value-thesis, .deliverables { grid-template-columns: 1fr; }
  .expertise-grid { grid-template-columns: 1fr; }
  .expertise-card { min-height: 250px; }
  .expertise-card b { margin-block-end: 42px; }
  .deliverables h2 { position: static; }
  .metric-grid { grid-template-columns: repeat(2, 1fr); }
  .service-fit ul { columns: 1; }
  .footer-inner { flex-direction: column; }
}

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { scroll-behavior: auto !important; transition-duration: .01ms !important; }
}